About Us



Bike Attack & Electric | Bike Shop | Electric Bikes Santa Monica

Bike Attack® Electric is an award winning bike shop, electric bicycle center, pro bike shop and popular meeting point for cyclists est. 1994 in Berlin, Germany.

America's Best Bike Shop Award 2015, 2016, 2018, 2019, 2022, 2023.

Bike Attack® was founded in Berlin, Germany as part of the "Outdoor Recreation" facility for the US Army. A group of cyclists and downhill racers developed Bike Attack into a cycling heaven for all kind of people: the urban bike messenger, the US Army soldier and the young and restless of Berlin's early 90's. Bike Attack became THE place to hang out. 

In 2005 the shop was moved to California. Bike Attack's bicycle stores are more than just regular bike shops. A meeting point for all kind of bike enthusiasts, a hang out for the urban bike community and a place to meet, ride together and learn about the newest bikes and electric bicycles. Bike Attack is a well known and popular business in the cycling community. Living, working and riding hard is the center of it's lifestyle.

Bike Attack® was able to gather an interesting and diverse crowd of cycling enthusiasts that became the "Bike Attack Team". Loyal and professional bike mechanics meet downhill racers, BMX stunt men, daily commuters, road bike racers, fixie riders and fans of all kind of cycling gears. Ask anybody at Bike Attack what they ride and they rattle down a list of multiple bikes they own. 

It was clear from the beginning that electric bikes are going to become the next big thing. Living long time in Berlin Germany, watching the trend of electric bicycles taking off: it was just a matter of time when America would be ready.

Now is the time.

Bike Attack Electric in Santa Monica was founded in 2014 and has become the leader of electric bikes in Los Angeles. They are the pioneers in the field of e-mobility and have tested and sourced the premier electric bike brands at an early time when nobody else realized the potential of electric bikes.

Bike Attack Electric - just a block away from the bike path - is offering electric bicycles made all over the world: Cannondale, Scott, Orbea, Bianchi, Surface604 (Canada), Magnum (US), E-Lux, Aventon, Monday, Vonax, Mokwheel, Okai, Urtopia and more. 

Bike Attack & Electric is a BOSCH certified Service Center and has several certified electric bicycle mechanics on duty, who are required to attend advanced training classes on a regular basis.


Bike Attack & Electric offers: Electric bicycle sales, regular bike sales, service, rentals and always free test rides!


Bike Attack® has a location on Main Street in Santa Monica and a Flagship store at Silicon Beach in Playa Vista, CA in the Runway Playa Vista shopping mall (across from Whole Foods).


Bike Attack & Electric+ sells, repairs and rents electric bikes and regular bicycles like folding bikes and more (across the street from Starbucks).


What others have to say about us:

Video from Turbo Bob, the electric bike expert about Bike Attack Electric+ right HERE.